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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">esp</journal-id><journal-title-group><journal-title xml:lang="ru">Economy: strategy and practice</journal-title><trans-title-group xml:lang="en"><trans-title>Economy: strategy and practice</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1997-9967</issn><issn pub-type="epub">2663-550X</issn><publisher><publisher-name>Институт экономики</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.51176/1997-9967-2023-3-241-250</article-id><article-id custom-type="elpub" pub-id-type="custom">esp-1120</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ФИНАНСЫ И УПРАВЛЕНЧЕСКИЙ УЧЕТ, БУХГАЛТЕРСКИЙ УЧЕТ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>FINANCE AND MANAGEMENT ACCOUNTING, ACCOUNTING</subject></subj-group></article-categories><title-group><article-title>Влияние цифровых технологий на эффективность банковской деятельности</article-title><trans-title-group xml:lang="en"><trans-title>The Impact of Digital Technologies on the Efficiency of Banking</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-7516-899X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Гумар</surname><given-names>Н. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Gumar</surname><given-names>N. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кандидат экономических наук, ассоциированный профессор</p><p>ул. Сейфуллина 521, 050005, Алматы</p></bio><bio xml:lang="en"><p>Nazira A. Gumar - Cand. Sc. (Econ.), Associate Professor</p><p>521 Seyfullina Str., 050005, Almaty</p></bio><email xlink:type="simple">gumnaz@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7291-4851</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жанибекова</surname><given-names>Г. К.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhanibekova</surname><given-names>G. K.</given-names></name></name-alternatives><bio xml:lang="ru"><p>PhD, ассоциированный профессор </p><p>ул. Сейфуллина 521, 050005, Алматы</p></bio><bio xml:lang="en"><p>Gaukhar K. Zhanibekova - PhD, Associate Professor</p><p>521 Seyfullina Str., 050005, Almaty</p></bio><email xlink:type="simple">gaukhar-k@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-9825-1662</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Имрамзиева</surname><given-names>М. Я.</given-names></name><name name-style="western" xml:lang="en"><surname>Imramziyeva</surname><given-names>M. Y.</given-names></name></name-alternatives><bio xml:lang="ru"><p>PhD, ассоциированный профессор</p><p>ул. Сейфуллина 521, 050005, Алматы</p></bio><bio xml:lang="en"><p>Munira Y. Imramziyeva - PhD, Associate Professor</p><p>521 Seyfullina Str., 050005, Almaty</p></bio><email xlink:type="simple">imya0907@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-9945-3330</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кабдешова</surname><given-names>А. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Kabdeshova</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Магистр экономических наук, сеньор-лектор</p><p>ул. Сейфуллина 521, 050005, Алматы</p></bio><bio xml:lang="en"><p>Ansagan A. Kabdeshova - Master of Economic Sciences, Senior Lecturer</p><p>521 Seyfullina Str., 050005, Almaty</p></bio><email xlink:type="simple">ansaganym89@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-8907-8634</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Исаева</surname><given-names>А. Т.</given-names></name><name name-style="western" xml:lang="en"><surname>Issaeva</surname><given-names>A. T.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кандидат экономических наук, старший преподаватель</p><p>пр. Достык 13, 050010, Алматы</p></bio><bio xml:lang="en"><p>Ainur T. Issaeva - Cand. Sc. (Econ.), Senior Lecturer</p><p>13 Dostyk Ave., 050010, Almaty</p></bio><email xlink:type="simple">issaeva_ainur@mail.ru</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Каспийский общественный университет<country>Казахстан</country></aff><aff xml:lang="en">Caspian Public University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Казахский национальный педагогический университет имени Абая<country>Казахстан</country></aff><aff xml:lang="en">Abai Kazakh National Pedagogical University<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>04</day><month>10</month><year>2023</year></pub-date><volume>18</volume><issue>3</issue><fpage>241</fpage><lpage>250</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Гумар Н.А., Жанибекова Г.К., Имрамзиева М.Я., Кабдешова А.А., Исаева А.Т., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Гумар Н.А., Жанибекова Г.К., Имрамзиева М.Я., Кабдешова А.А., Исаева А.Т.</copyright-holder><copyright-holder xml:lang="en">Gumar N.A., Zhanibekova G.K., Imramziyeva M.Y., Kabdeshova A.A., Issaeva A.T.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://esp.ieconom.kz/jour/article/view/1120">https://esp.ieconom.kz/jour/article/view/1120</self-uri><abstract><p>В данной статье раскрывается влияние финансовых технологий на развитие банковского сектора. Целью исследования является определение ключевых финансовых технологий в банковской сфере, а также причин и предпосылок развития финансовых технологий в банковском секторе Казахстана. С этой целью рассматривается сущность понятия финансовых технологий и определение этого термина. В ходе исследования был проведен всесторонний анализ, который дает как количественные, так и качественные характеристики развития цифровых технологий и их влияния на развитие банковского сектора. Задачи, поставленные в статье, были решены путем анализа структуры и динамики, методов финансового анализа. В ходе исследования был применен балльно-индексный метод. Для оценки проникновения цифровых технологий в банковское дело были использованы данные из Kaspi.kz за период 2021-2022 гг. Также использовался панельный подход, который позволял анализировать данные по различным банкам и периодам времени. Данные были собраны с учетом периода времени, который включал стратегический пандемический и постпандемический периоды с 2021 по 2022 год. В результате нашего исследования сделан вывод по направлениям банковской деятельности, которые в первую очередь могут быть заменены финтех-стартапами. Это – потребительские финансы, микрозаймы, платежные сервисы. Определено, что ряд коммерческих банков может быть трансформирован в финтех-компании. Мы заявляем, что в какие бы институциональные формы не выливалось развитие новых финансовых технологий, оно неизбежно в любом случае, и относительно недалекое будущее уже покажет их содержание и конфигурацию.</p></abstract><trans-abstract xml:lang="en"><p>This article reveals the impact of financial technologies on the development of the banking sector. The purpose of the study is to identify key financial technologies in the banking sector, as well as the causes and prerequisites for the development of financial technologies in the banking sector of Kazakhstan. For this purpose, the essence of the concept of financial technologies and the definition of this term are considered. In the course of the study, a comprehensive analysis was carried out, which provides both quantitative and qualitative characteristics of the development of digital technologies and their impact on the development of the banking sector. The tasks set in the article were solved by analyzing the structure and dynamics, and methods of financial analysis. In the course of the study, a point-index method was used. To assess the penetration of digital technologies into banking, data from Kaspi.kz from 2021 to 2022 was used. A panel approach was also used, which allowed for analyzing data on various banks. As a result of our research, a conclusion has been made on the areas of banking activity that can first of all be replaced by fintech startups. These are consumer finance, microloans, and payment services. It is determined that a number of commercial banks can be transformed into fintech companies. We declare that no matter what institutional forms the development of new financial technologies takes, it is inevitable in any case, and the relatively near future will already show their content and configuration.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>финансовые технологии</kwd><kwd>финтех-стартапы</kwd><kwd>большие данные</kwd><kwd>робо-эдвайзер</kwd><kwd>краудфандинг</kwd><kwd>блокчейн-технологии</kwd><kwd>P2P и P2B-кредитование</kwd><kwd>криптовалюта</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Financial Technologies</kwd><kwd>Fintech Startups</kwd><kwd>Big Data</kwd><kwd>Robo-adviser</kwd><kwd>Crowdfunding</kwd><kwd>Blockchain&#13;
Technologies</kwd><kwd>P2P and P2B lending</kwd><kwd>Cryptocurrency</kwd></kwd-group><funding-group xml:lang="ru"><funding-statement>Данная публикация подготовлена в рамках грантового финансирования научных и (или) научно-технических проектов на 2022-2024 годы (МОН РК) – IRN AR14871750 «Разработка инновационных продуктов и услуг как основа улучшения кредитования в коммерческих банках в условиях цифровизации»</funding-statement></funding-group><funding-group xml:lang="en"><funding-statement>This publication was prepared as part of grant funding for scientific and (or) scientific and technical projects for 2022-2024 (MES RK) – IRN AR14871750 “Development of innovative products and services as a basis for improving lending in commercial banks in the context of digitalization”</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">3Q 2022 Results (2022). 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