espEconomy: strategy and practiceEconomy: strategy and practice1997-99672663-550XИнститут экономики10.51176/JESP/vol_16_issue_1_T5esp-290Research ArticleСтатьиСовременное экономическое состояние туристской отрасли Павлодарской области и оценка стратегических инвестиций в ее развитиеThe current economic state of the tourism industry of Pavlodar region and the assessment of strategic investments in its developmenthttps://orcid.org/0000-0001-9126-2337ТитковА. А.TitkovA. A.

professor of the Department of Economics

140000, Pavlodar city, Lomova street 64

Alexey-pvl@mail.ruhttps://orcid.org/0000-0001-6506-2446ИбраимоваС. Ж.IbraimovaS. Zh.

corresponding author; Professor of the Department of Economics, Accounting and Auditing

010000, Nur-Sultan city, st. Kayim Mukhamedkhanova, building 37 A

saule_ibraimova_kz@mail.ruhttps://orcid.org/0000-0001-9688-4370БегентаевМ. М.BegentayevM. M.

professor of the Department of Economics

140000, Pavlodar city, Lomova street 64

begentaev_meiram@mail.ruhttps://orcid.org/0000-0002-5538-5839КунязоваС. Қ.KunyazovaS. K.

professor of the Department of Economics

140000, Republic of Kazakhstan, Pavlodar city, Lomova street 64

kunjazovas@mail.ruToraighyrov UniversityKazakhstanKazakh University of Technology and BusinessKazakhstan2021300320211618192Copyright © Титков А.А., Ибраимова С.Ж., Бегентаев М.М., Кунязова С.Қ., 20212021Титков А.А., Ибраимова С.Ж., Бегентаев М.М., Кунязова С.Қ.Titkov A.A., Ibraimova S.Z., Begentayev M.M., Kunyazova S.K.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://esp.ieconom.kz/jour/article/view/290

В статье рассмотрены современное состояние и экономические тенденции функционирования туристской отрасли Павлодарской области. Объектом исследования выступает экономика Павлодарской области. Предметом исследования выступает туристская отрасль и стратегические инвестиции в ее поступательное развитие. В ходе исследования особое внимание акцентировано на динамике номинального и реального вклада туристкой отрасли в экономику Павлодарской области, территориальном распределении туристских услуг и их структуре в разрезе укрупненных видов, тенденциях занятости и производительности труда в туристской отрасли, производственных мощностях туристских организаций и состоянии их основного капитала. Исследована динамика спроса на туристские услуги со стороны физических, юридических лиц с учетом оценки реального вклада туристской отрасли в развитие экономики региона. Для развития туристской отрасли региона выполнена укрупненно-аналитическая оценка стратегических инвестиций на основе прогнозирования валового регионального продукта, темпов его роста, удельного веса туризма в экономике региона, динамики объемов туристских услуг, фондоотдачи туристских организаций. Стратегические инвестиции в развитие туристской отрасли диверсифицированы по приоритетам – основной капитал и человеческие ресурсы. Реализация выработанной инвестиционной политики позволяет значительно увеличить объемы оказания туристских услуг в регионе, утроить производительность труда в туристской отрасли, усилить положительные тенденции вклада туристской отрасли в экономику Павлодарской области. Проведенное исследование имеет практикоориентированный характер и прикладную значимость. Результаты исследования могут быть использованы в системе деятельности областных, региональных управлений туризма и спорта в Республике Казахстан.

The article examines the current state and economic trends in the functioning of the tourism industry of Pavlodar region. The object of the research is the economy of the Pavlodar region. In the course of the study, attention is focused on the dynamics of the nominal and real contribution of the tourism industry to the regional economy, the territorial distribution of tourism services and their structure in the context of types, trends in employment and labor productivity in the industry, production capacity and the state of their fixed capital. When assessing the real contribution of the tourism industry to the development of the regional economy, the dynamics of demand for tourism services from individuals and legal entities was investigated. For the development of the tourism industry in the region, an integrated analytical assessment of strategic investments has been made. Implementation of the developed investment policy makes it possible to significantly increase the volume of tourism services in the region, to strengthen the trends in the industry’s contribution to the economy. The results of the research can be used in the system of activities of regional, regional departments of tourism and sports in the Republic of Kazakhstan.

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The authors declare that there are no conflicts of interest present.