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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">esp</journal-id><journal-title-group><journal-title xml:lang="ru">Economy: strategy and practice</journal-title><trans-title-group xml:lang="en"><trans-title>Economy: strategy and practice</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1997-9967</issn><issn pub-type="epub">2663-550X</issn><publisher><publisher-name>Институт экономики</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.51176/1997-9967-2022-2-217-230</article-id><article-id custom-type="elpub" pub-id-type="custom">esp-721</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ФИНАНСЫ И УПРАВЛЕНЧЕСКИЙ УЧЕТ, БУХГАЛТЕРСКИЙ УЧЕТ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>FINANCE AND MANAGEMENT ACCOUNTING, ACCOUNTING</subject></subj-group></article-categories><title-group><article-title>Механизм непрерывной деятельности в управлении финансовой устойчивостью компании</article-title><trans-title-group xml:lang="en"><trans-title>The Mechanism of Continuous Activity in the Management of the Company’s Financial Stability</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-0847-3537</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кошкина</surname><given-names>О. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Koshkina</surname><given-names>O. O.</given-names></name></name-alternatives><bio xml:lang="ru"><p>доцент</p><p>A17B2Y21</p><p>пр. аль-Фараби 71</p><p>Алматы</p></bio><bio xml:lang="en"><p>Olga O. Koshkina, associate professor</p><p>A17B2Y21</p><p>71 Al-Farabi Ave.</p><p>Almaty</p></bio><email xlink:type="simple">o.koshkina@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7682-2727</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кредина</surname><given-names>А. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Kredina</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>старший преподаватель</p><p>тел.: 87012862176</p><p>A25D4T6</p><p>пр. Абая 8а</p><p>Алматы</p></bio><bio xml:lang="en"><p>Anna A. Kredina, senior lecturer</p><p>tel.: 87012862176</p><p>A25D4T6</p><p>8a Abay Ave.</p><p>Almaty</p></bio><email xlink:type="simple">anna.kredina@uib.kz</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-6140-6229</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кошкина</surname><given-names>Н. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Koshkina</surname><given-names>N. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>старший преподаватель</p><p>школа менеджмента AlmaU</p><p>050060</p><p>ул. Розыбакиева 227</p><p>Алматы</p></bio><bio xml:lang="en"><p>Natalya V. Koshkina, senior lecturer</p><p>AlmaU</p><p>050060</p><p>227 Rozybakiyev str.</p><p>Almaty</p></bio><email xlink:type="simple">knb_ntu@mail.ru</email><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-6451-1123</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Тхориков</surname><given-names>Б. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Tkhorikov</surname><given-names>B. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>доктор экономических наук, профессор, заведующий кафедрой</p><p>кафедра менеджмента и маркетинга</p><p>308015</p><p>ул. Победы 85</p><p>Белгород</p></bio><bio xml:lang="en"><p>Boris A. Tkhorikov, doctor of economic sciences, professor, head of the department</p><p>department of management and marketing</p><p>308015</p><p>85 Pobedy str.</p><p>Belgorod</p></bio><email xlink:type="simple">tkhorikov@bsu.edu.ru</email><xref ref-type="aff" rid="aff-4"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Казахский национальный университет им. аль-Фараби</institution><country>Казахстан</country></aff><aff xml:lang="en"><institution>Al-Farabi Kazakh National University</institution><country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Университет международного бизнеса</institution><country>Казахстан</country></aff><aff xml:lang="en"><institution>University of International Business</institution><country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru"><institution>Алматы менеджмент университет</institution><country>Казахстан</country></aff><aff xml:lang="en"><institution>Almaty Management University</institution><country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-4"><aff xml:lang="ru"><institution>Белгородский государственный национальный исследовательский университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Belgorod State National Research University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2022</year></pub-date><pub-date pub-type="epub"><day>01</day><month>07</month><year>2022</year></pub-date><volume>17</volume><issue>2</issue><fpage>217</fpage><lpage>230</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Кошкина О.В., Кредина А.А., Кошкина Н.В., Тхориков Б.А., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Кошкина О.В., Кредина А.А., Кошкина Н.В., Тхориков Б.А.</copyright-holder><copyright-holder xml:lang="en">Koshkina O.O., Kredina A.A., Koshkina N.V., Tkhorikov B.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://esp.ieconom.kz/jour/article/view/721">https://esp.ieconom.kz/jour/article/view/721</self-uri><abstract><p>   Потребность в анализе деятельности и оценке непрерывности бизнеса приобретает все большее значение. Не последнюю роль играет ухудшение экономической ситуации и экономический кризис, развивающийся на фоне охватившей мир пандемии Covid-19. На современном этапе развития экономики в связи с острой проблемой финансовой неустойчивости отдельных экономических субъектов возникает необходимость точного прогнозирования неплатежеспособности и вероятности риска банкротства организации в части проведения процедур, направленных на определение непрерывности деятельности. Работа носит обзорный характер. В работе были использованы такие экономические методы познания, как методы отбора и анализа научной информации, системный подход, метод сопоставления и формальная логика. Методы отбора и анализа научной информации применялись при анализе литературы. Труды отечественных и зарубежных ученых были дополнены нормативными и законодательными актами в финансовой области. Анализ устойчивости базируется на понятии непрерывности деятельности компании. Непрерывность можно проанализировать, используя разные модели и показатели, но все виды экономической оценки эффективности предполагают изучение баланса компании. Применение механизма непрерывности отражает реальную ситуацию устойчивости компании и позволяет заранее видеть проблемы и избежать банкротства. Результаты данного исследования могут представлять интерес как для надзорных и регулирующих органов, так и для инвесторов, и для внутренних служб, контролирующих финансовую устойчивость страховых компаний.</p></abstract><trans-abstract xml:lang="en"><p>   The need for performance analysis and business continuity assessment is becoming increasingly important. Not the last role is played by the worsening economic situation and the economic crisis that is developing against the backdrop of the Covid-19 pandemic that has swept the world. At the present stage of economic development, in connection with the acute problem of the financial instability of individual economic entities, it becomes necessary to accurately predict the insolvency and the likelihood of the risk of bankruptcy of the organization in terms of carrying out procedures aimed at determining the continuity of activities. The work is of an overview nature. The work used such economic methods of cognition as methods of selection and analysis of scientific information, a systematic approach, a method of comparison, and formal logic. The methods of selection and analysis of scientific information were used in the analysis of literature. The works of domestic and foreign scientists were supplemented by regulatory and legislative acts in the financial field. Sustainability analysis is based on the concept of business continuity. Continuity can be analyzed using different models and indicators, but all types of economic performance evaluation involve studying the company’s balance sheet. The application of the continuity mechanism reflects the real situation of the company’s stability and allows you to see problems in advance and avoid bankruptcy. The results of this study may be of interest both to supervisory and regulatory authorities, and investors, and internal services that control the financial stability of insurance companies.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>экономика</kwd><kwd>стратегия</kwd><kwd>финансовая устойчивость</kwd><kwd>механизм непрерывной деятельности</kwd><kwd>качество активов</kwd><kwd>риски</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Economics</kwd><kwd>Strategy</kwd><kwd>Financial Stability</kwd><kwd>Going Concern Mechanism</kwd><kwd>Asset Quality</kwd><kwd>Risks</kwd></kwd-group><funding-group><funding-statement xml:lang="ru">Исследование не имело спонсорской поддержки (собственные ресурсы)</funding-statement><funding-statement xml:lang="en">The study was not sponsored (own resources)</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Caruana, J., Brusca, I., Caperchione, E., Cohen, S., &amp; Manes Rossi, F. 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